Mara launches the Academy to advance digital financial literacy and create a future talent pool in Africa

Mara, the pan-African digital finance ecosystem, today launched the Mara Academy, a pioneering new free online educational platform that will drive blockchain and digital finance capacity building in Africa, create a community of wealth creators, will help them manage their wealth and create a future pool of African talent.

Mara’s mission of enabling people to reach their highest potential through the Academy will be achieved through a series of pathways and an innovative program delivery model with select partners who will offer Africans – ranging from technologists highly skilled multidisciplinary to non-traditional learners – with equal access to upskilling, education and a clear path to global opportunities.

The Academy, designed and built with Africa-centric course content, will provide lifetime access to all course resources, including instructor, videos, practice tests and capstone projects. While the Mara Academy will be accessible to all, it will be built to educate more Africans, increasing the adoption of digital finance and blockchain technology.

Data from Gemini’s 2022 State of the World Crypto Report indicates that education is the most significant global barrier to digital asset ownership. The rapid rise and increased use of digital assets in Africa and beyond requires equipping Africans with the right skills and tools.

Over 40% of Africans have yet to purchase digital assets due to a lack of confidence, apprehension of price volatility or because they do not understand how to buy and hold these digital assets. Due to lack of education, digital asset scammers have targeted Africans with Ponzi schemes promising to give lucrative returns and provide above market returns on staked tokens and yield farming – eroding the confidence and interest in wider adoption of digital finance in the process. The Academy’s mission is to bridge this gap and serve as a one-stop resource center for gaining a holistic understanding of financial literacy, blockchain, NFT, Web3, wealth creation and management.

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“The education program is for anyone, anywhere, anytime. Through an innovative mix of delivery methods, partnerships and customizable content, we hope to meet people where they are and create communities of like-minded people not only involved in digital finance, but cultivating interests Commons,” Kate Kallot, Co-Founder and Chief Impact Officer at Mara said while offering more information about the Academy. “Our goal is to reach far beyond capitals and create a tribe that crosses geographic, financial and technological barriers,” added Kallot.

The Academy program consists of three content elements: courses focused on blockchain, developers and digital financial literacy to help learners enjoy self-paced learning, better understand savings and blockchain investment; and gain digital financial literacy. Learners will also be trained in budgeting, setting financial goals, investing and wealth management using digital tools.

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“The prioritization of financial literacy in Africa is important and the Mara Academy provides quality education, resources and opportunities to equip them with the skills required to diversify our future workforce,” said Chi Nnadi. , co-founder and CEO of Mara. “Our mission with this Academy is to give every willing African the opportunity to learn skills that will qualify them for next-level employment, so that they are better placed to thrive and work towards their ultimate dreams. With the Academy providing free professional training to Africans around the world, Mara will be an essential ecosystem that will champion the African dream and create a more equitable workforce in the digital economy. We encourage every African to take advantage of the Academy and be ready for the future.

The Academy will offer simplified free courses on blockchain and financial literacy that are aimed at beginners, intermediates and advanced non-blockchain natives and blockchain natives. Learners who complete the courses will receive referral certificates that can be shared with potential employers and professional networks to access well-paying career opportunities. Using use cases and applications in Africa, we will also provide industry best practices to our blockchain community to help them build wealth and strategies to protect digital assets from piracy.

Educational content will be delivered through the Academy’s online portal, where users can take the course of their choice and earn a certificate; the Mara Wallet which is now available for download on Google Play and Apple App Stores; partnerships with schools and institutions; hackathons, bootcamps, workshops, masterclasses; as well as the Mara Ambassadors who encourage Africans to seek blockchain knowledge.

For more information about the Mara Academy and to register for the program, visit www.academy.mara.xyz

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About Mara

Mara is Africa’s premier digital finance ecosystem, empowering Africans to dream by leveraging blockchain to transform the social and economic future of African communities, countries and the continent. With digital finance, web3, and blockchain education as its focus, Mara is poised to train one million people and impact one billion lives in five years. Mara’s management team includes former executives from Amazon, PayPal, Uber, Apple, Multichoice, NBC Universal, Viacom, NVIDIA, Founders Bank, Rappi, and more. The company has raised a total of $23 million from Coinbase Ventures, Alameda Research (FTX), Distributed Global, TQ Ventures, Day One Ventures, DIGITAL, Nexo, KuCoin Ventures, Huobi Ventures, and nearly 100 other investors and angels. Mara’s management team is led by Chi Nnadi, Lucas Llinás Múnera, Dearg OBartuin, Kate Kallot and Susan Younis.

Website: www.mara.xyz

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Louis R. Hancock